SEO Case Study: How Gridlume Grew Organic Search Visibility for a Solar Battery Business in Dhaka
Overview
This SEO case study covers how Gridlume successfully built organic visibility for iPower Bangladesh, a solar system & battery provider based in Dhaka, Bangladesh.
Client Information
| Field | Value |
|---|---|
| Company Name | iPower Bangladesh |
| Industry | Solar System & Battery |
| Location | Dhaka, Bangladesh |
| Target Market | Dhaka + Nationwide Bangladesh |
| Service Type | Organic SEO + Local SEO |
| Duration | 6 Months (Ongoing) |
| Starting Status | No SEO / No Visibility |
Initial SEO Problems
Before working with Gridlume, the client’s website had:
No product SEO
No metadata
No ranking keywords
No Google Business Profile
No analytics visibility
No local presence
No structured content
No indexing strategy
The website was starting from zero.
Goal of the Project
The primary goal was to achieve:
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Full SEO optimization
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Product-level optimization
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Local SEO visibility in Dhaka
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Discoverability in Bangladesh search queries
-
Sustainable organic growth
SEO Strategy & Implementation
We executed a 6-month strategic SEO plan including:
1. Technical SEO
Sitemap creation & submission
Robots.txt optimization
HTTPS validation
URL structure cleanup
Index coverage monitoring
Core Web Vitals inspection
2. On-Page SEO
Titles & descriptions optimized
Header tags structured (H1–H3)
Internal linking
Schema-friendly FAQ
Keyword targeting for Bangladesh queries
3. Product SEO Optimization
60+ products optimized including meta titles, descriptions & schema-friendly content.
Examples targeted:
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“Solar battery Bangladesh”
-
“IPS battery Dhaka”
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“Gel battery price BD”
-
“Charge controller price Bangladesh”
This increased Bangladesh search relevance.
4. Content Optimization
About content enhanced
Policy pages polished
FAQ improved
Trust signals added
All content rewritten to be:
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SEO-friendly
-
Bangladesh-focused
-
Commercial intent aligned
5. Local SEO & Google Business Profile
We created & verified the GBP:
Accurate business info
Service categories
Product catalog
Map pin location
Contact info & website
Photos
GBP returned:
⭐ 5.0 rating
Local map visibility
Customer interactions
6. Analytics Integration
Tools used:
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Google Search Console
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Google Analytics / GA4
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Google Business Profile
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Ahrefs
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SEMrush
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Ubersuggest
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Screaming Frog
This enabled data-driven optimization.
Performance Results
After 5 months of SEO work, performance improved significantly:
Google Search Console Data
| Metric | Result |
|---|---|
| Impressions | 5,030+ |
| Clicks | 248+ |
| Avg CTR | 4.9% |
| Avg Position | 8.2 |
Ranking within Top 10 on average indicates strong keyword alignment.
Last 7 Days Performance
| Metric | Growth |
|---|---|
| Clicks | +77% |
| Impressions | +69% |
This growth trend is accelerating month-over-month.
Before vs After
| Factor | Before | After |
|---|---|---|
| SEO | None | Full optimization |
| Product SEO | None | 60+ optimized |
| Organic Visibility | No | Yes |
| Impressions | 0 | 5,030+ |
| Clicks | 0 | 248+ |
| Avg Position | N/A | Top 10 |
| GBP | Not created | Verified & optimized |
| Tools | None | Full analytics stack |
Client Feedback
The client shared positive feedback:
“Good, Jazzak Allah.”
Next Phase Roadmap
To scale further, we will focus on:
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Backlink building
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Local citations
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Geo-targeted content
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Authority building
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Conversion optimization
Conclusion
In under 6 months, Gridlume helped iPower Bangladesh move from zero SEO presence to a technically sound, ranking-ready, and organically growing brand.
This project demonstrates the impact of:
Product SEO
On-Page Optimization
Local SEO
Structured Data
Analytics Tracking
About Gridlume
Gridlume is a digital marketing agency specializing in:
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Organic SEO
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Local SEO
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eCommerce SEO
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Content SEO
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Technical Optimization
Based in Dhaka, Bangladesh — serving clients worldwide.
Visit: gridlume.com
Contact: +880 1626-761844